Client
Roro Technologies
Services
Corporate Identity System
Website Design
Project Type
Brand Identity
Location
New York
Share
Roro Technologies
Change your perspective to perceive the sublime. Rotate the logo 90°
Owusu-Agyei Group strategically worked with Roro Technologies on its naming. We sought to create an identity that represented the pragmatism of the company. Beginning with the eye, then mapping its contours. This is because the eye allows one to perceive what is beyond. This symbolism represents the adaptability of Roro Technologies.
Roro Technologies
Change your perspective to perceive the sublime. Rotate the logo 90°
Owusu-Agyei Group strategically worked with Roro Technologies on its naming. We sought to create an identity that represented the pragmatism of the company. Beginning with the eye, then mapping its contours. This is because the eye allows one to perceive what is beyond. This symbolism represents the adaptability of Roro Technologies.
Client
Roro Technologies
Services
Corporate Identity System
Website Design
Project Type
Brand Identity
Location
New York
Share
Design ideation and concepts
By extracting these shapes from the eye, we concluded with a design that is elusive and filled with symbolism.
Stationary design ideation and concept
How do we create something different? Something unique? Something that grounds our ideas? Here, we sought to reveal the intent of the logo by unveiling the eye. In the end, we developed a design that emphasizes the repetition of the eye as all seeing in various directions.